Samuel O. Adeyemi is a seasoned media strategist with a diverse skill set encompassing reputation management, journalism, media entrepreneurship, and public relations. With extensive experience spanning various facets of the media industry, including print, marketing, digital, political communication, and journalism, Samuel has consistently demonstrated excellence in his field. Samuel is the author of two best-selling books, including his latest work, "Look Really Good." This book is a comprehensive guide focusing on reputation management, crisis communication, and personal branding. Through his writing, he imparts valuable insights to help individuals and organizations navigate the complex terrain of media and public perception. Samuel derives immense pleasure from connecting with individuals who share a genuine passion for national and global transformation. He believes in forging lasting relationships with like-minded individuals committed to making a positive impact on society. Samuel’s core values are SEAL: Service to God and humanity; Excellence; Accountability; Love/Loyalty. Leading iCURRIC, an ed-tech firm dedicated to revolutionizing learning, my focus lies in fostering economic mobility through innovative digital solutions. With a PhD in Adult and Post Secondary Education, my expertise extends to crafting educational experiences that resonate with diverse audiences. Our work emphasizes collaboration, harnessing the collective creativity of our team to empower underserved communities. As a mentor and advocate for diversity and inclusion, the mission to democratize education through technology remains central to our strategy, with a commitment to excellence in e-learning development.